Overfunctioning in Leadership Looks Like Success Until It Doesn’t
Overfunctioning in leadership rarely announces itself as a problem. It looks like the person everyone wants running the meeting: composed, tireless, always the one with a plan. That is exactly what let Jeff Johnston run a wealth management practice, eventually managing hundreds of millions of dollars in client assets, for over three decades while carrying a daily drinking habit that almost nobody around him ever named.
What This Article Covers
This is the story of how a real crisis can run for years in plain sight when the person carrying it also happens to be very good at their job. It covers what overfunctioning in leadership actually looks like from the inside, why competence can become the best possible hiding place, the specific moment the performance finally broke, and what changes once a leader stops managing the appearance of being fine and starts being honest about what's actually happening.
Jeff Johnston is the founder and CEO of Brightn, an AI-powered mental wellness platform, and the founder of the Living Undeterred Project. Before any of that, he spent over thirty years building an investment practice in Iowa, hosting his own weekly financial television show, and, by his own account, drinking five to seven days a week the entire time. His son Seth died from fentanyl poisoning in 2016. His wife Prudence died from alcoholism in 2021. This piece isn't about the grief. It's about the leadership behavior that ran underneath it for over three decades, and what that pattern can teach any leader who has ever managed a room better than they managed themselves.
What Overfunctioning in Leadership Actually Looks Like
Jeff describes a very specific rule he kept for over thirty years: he never drank before five in the evening. That rule did a lot of work. It meant his clients saw a sharp, reliable advisor. It meant his business partners saw someone who never missed a meeting. It meant a five-year weekly television show ran without incident. The addiction had a schedule, and the schedule protected the performance.
That's the mechanism worth naming clearly for anyone leading a team right now: overfunctioning isn't the absence of a problem. It's a structure built specifically to keep the problem from ever becoming visible at work.
- A rigid personal rule that keeps the struggle contained to hours no one else sees (never before five, never on a work night, never in front of a client)
- A public role — the advisor, the reliable one, the person with the plan — that becomes the identity doing the hiding
- Team and clients who describe the leader as calm, composed, and unshakeable, with no visibility into what composure is costing
- A private narrative that the drinking, the overwork, or the control is “managing” stress rather than avoiding it
Competence Can Be the Best Hiding Place
Jeff is direct about what his team would have said about him during those years, if anyone had asked the question directly: it started suffering, but slowly, and never in a way that showed up as a performance issue. Clients and business partners were patient with him. Nobody had a reason not to be, because the numbers were fine and he still showed up as expected.
— Jeff Johnston
“I was out making money. I was traveling. I was speaking. I was a narcissist. I was arrogant. I wasn't present in my son's life.”
That admission didn't come from a performance review. It came years later, after his son Seth died at 23, when Jeff started tracing backward through the decade of overfunctioning that had let him mistake activity for presence. His son had already been struggling for years by then. Jeff was building a book of business. Both things were true, in the same house, at the same time, and the second one is what made the first one so hard to see.
The Cost Nobody Sees Until It's Named
Seth was diagnosed with ADHD as a teenager and prescribed medication that, in Jeff's words, started a “hamster wheel” that led to misuse and eventually addiction. Jeff has said plainly that he was drinking in front of Seth during the years his son was struggling most, and that his own overfunctioning at work meant he wasn't home in the ways that might have changed the trajectory. Seth died from fentanyl poisoning on October 4, 2016. Five years later, on June 29, 2021, Jeff's wife Prudence died from alcoholism, a loss he now describes more precisely as untreated grief and trauma, including from their son’s death. In the months that followed, Jeff went through a period of suicidal ideation before choosing, deliberately, to build a different life.
What Changes When the Performance Stops Being the Point
The clearest description Jeff has given of what overfunctioning cost him didn't come from him. It came from a friend who watched him show up guarded, closed off, and hard to get close to, long before either loss.
“You could almost see the prison bars that you had built around you.”
— A friend, describing Jeff Johnston
Jeff has since described that observation as the moment he understood the walls weren't a response to losing Seth and Prudence. They predated both losses. They were simply easier to see once the performance that had been maintaining them finally cracked.
What replaced the overfunctioning wasn't a new performance. Jeff stopped drinking in December 2017 and has been sober since. He built Brightn, an AI-powered mental wellness platform, out of a personal need he didn't recognize he had until it was gone. He's spoken about the phrase that now anchors his advocacy work:
“Purpose becomes passion when it gets personal.”
— Jeff Johnston
The leaders who most need to hear that aren't the ones already in crisis. They're the ones still inside the schedule that's working, for now, the way Jeff's did for thirty-six years.
Where Overfunctioning Actually Lives
The HEAL Framework™ maps this exact gap between the inside of a leader's experience and the outside their team actually sees. The pattern Jeff describes, hypercompetence functioning as a shield, is one of the clearest examples of a survival response that gets rewarded as leadership until the cost becomes impossible to keep private. Recognizing it doesn't require a crisis. It requires being honest earlier than Jeff was able to be.
Want Beth to Speak to Your Team About This?
If this pattern sounds familiar in your organization, or in yourself, reach out directly. Email beth@empoweredsurvivors.com.
For organizations: Speaking
For individuals: Self-assessment
Key Quotes
“I was out making money. I was traveling. I was speaking. I was a narcissist. I was arrogant. I wasn't present in my son's life.” — Jeff Johnston
“What people didn't know is I'd been an alcoholic since eighteen… never drank before five in the evening.” — Jeff Johnston
“You could almost see the prison bars that you had built around you.” — describing Jeff Johnston, as relayed by Jeff
“Purpose becomes passion when it gets personal.” — Jeff Johnston
Q&A
Overfunctioning in leadership is a survival strategy or pattern where a leader over-relies on control, composure, or constant productivity to manage an internal struggle that never becomes visible at work. It often reads as strength or reliability from the outside, which is exactly what allows it to run for years without being questioned.
A rigid schedule or persona (working late, never appearing rattled, keeping personal struggles strictly off the clock) can let a private crisis run in parallel with a fully functioning public role. Jeff Johnston maintained a rule of never drinking before 5 p.m. for over thirty years while running a wealth management practice worth hundreds of millions of dollars.
Signs include an identity built entirely around being the reliable one, discomfort with anyone getting close personally, a private narrative that overwork or a habit is “managing” stress, and team members who describe the leader as calm or unshakeable with no visibility into what maintaining that requires.
Yes. Leaders who address the survival pattern underneath their performance often describe leading with more honesty and presence afterward, rather than leading from the need to maintain an appearance. Jeff Johnston has spoken directly about leading his company Brightn differently than he led his previous practice.
he full episode is available on the Let's HEAL! with Beth Jones YouTube channel, Apple Podcasts, and Spotify, under the Leadership Series.
Beth Jones
Leadership Performance Strategist | The HEALing Mentor | Founder, Empowered Survivors
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